Posted: April 13th, 2010 | Author: Robert Shedd | Filed under: posts | Tags: best practices, social media, startups | 1 Comment »
I’ve stumbled across countless startups via Twitter, TechCrunch, etc. that sound interesting. I go to their site and find a beta wall requesting an invite code.
Like any good early adopter, I put in my email and close the browser window. A week or so later (sometimes much, much longer), when the founders get around to sending out the invitation, I get a fairly non-descript invitation from a strange company name in my inbox. All of the initial motivation that I had to check out the site is gone and more than likely, I’ve forgotten what this particular startup does (given that startup names are so random these days, due to domain availability…).
I realize that invitation walls are sometimes necessary, but when you finally do get around to sending out the invitation, please remind me who you are and why I should care (again)!
Posted: February 6th, 2010 | Author: Robert Shedd | Filed under: photo | Tags: blogging, social media, technology | No Comments »
I was reviewing my Feedburner stats recently and saw something interesting. I’ve kept the same Feedburner feed URL for both of my attempts at blogging (the first time, during college, which ended sometime in 2007; and now this second effort at getting a personal blog going!) The slope of the subscribers line at the start of both of these time periods is interesting. Back in 2006, it was a very gradual climb in subscriber growth. This time around, growth has spiked much more quickly.
I’m attributing much of this to the importance of social media – blog posts are broadcast and retweeted so much more in today”s world. Before, sharing and broadcast options were more limited.
I think this is an interesting comparison between the time periods, with my own little sample set, and clearly shows the importance of using social media to drive readers to your posts.